In June 2020, the number of Realme's global smartphone users reached 35 million, and AIoT product sales broke a record of 1 million. According to Counterpoint Statistics, Realme ranked 7th in the ranking of the number of smartphones produced globally in the first quarter of 2020, with an annual growth rate of 157%, ranking first in the world.[1]
Currently, Realme has entered 27 markets worldwide, including Asia, Europe, Russia, Australia, and Egypt.[2]
Realme (stylized in all lowercase or as гealme; Chinese: 真我; pinyin: Zhēn wǒ) is a multinational Chinese consumer electronics manufacturer based in Shenzhen, Guangdong. It was founded by Li Bingzhong (known as Sky Li) on May 4, 2018, who was a former vice president of Oppo. Starting originally as a sub-brand of Oppo, Realme eventually ventured as its own brand. Realme then became the fastest-growing 5G smartphone brand in Q3 2021.
Realme's popularity online can be attributed to its successful utilization of community-driven resources such as Facebook. In November 2018, Realme Philippines created the Squad Leader Program.
In 2024, Realme's Squad Leader Program consists of 14 members, two of whom were part of the original trio of Squad Leaders. As part of this program, Realme has been consistently providing the Squad Leaders with Number Series devices since 2018 in exchange for their services.[17]
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In 2025, Oppo and Realme phones came with a preinstalled illegal loan app that cannot be uninstalled but can be disabled. Following public outcry, the companies announced that they would stop this practice